Antigua and Barbuda V.P. Sales & Marketing, N.A. in Canada

Marie Walker wraps up successful sales mission to Toronto

Marie Walker, Antigua and Barbuda Tourism Authority’s, (ABTA) recently appointed Vice-President of Sales and Marketing for North America, today completes a weeklong sales mission to Canada incorporating meetings with hotel representatives, the media and tour operators.

During her visit to Toronto, Walker, who assumed her new role on January 15th this year, met with six Canadian based hotel representatives who between them are responsible for the Canadian marketing of 12 properties including such iconic resorts as Sandals, Carlisle Bay, Rex properties, Hermitage, Jolly Beach and Cocos.

Her meetings included discussions with leading tour operators Air Canada Vacations, Travel Brands (formerly Thomas Cook) and WestJet Vacations. She additionally held meetings with two luxury travel magazines and hosted a luncheon with prominent members of the Canadian travel trade media accompanied by the Antigua and Barbuda Consul General in Toronto, Mrs. Ann-Marie Layne and members of the ABTA’s Canadian team.

“It’s been a pleasure renewing business relationships in Canada,” said Walker, who has over 25 years of tourism marketing experience promoting the Caribbean. “We are very excited to work with these valuable partners and are looking forward to making Antigua and Barbuda ‘the buzz of the town’.”